Gen Nude was developed for all skin tones and lip tones, to be a playground of nude lip shades for everyone, from makeup novice to artist. Whether you want an edgy, blanked-out nude look, a natural your-lips-but-better nude, or a deeper neutral contrast color, you're guaranteed to find shades for any look. Blend and layer colors and finishes for infinite ways to go nude.
Creamy, moisturizing lipsticks in a range of flattering nude shades for all skin tones.
When it comes to the nude lip, there is no such thing as one-size-fits-all color. Meet the next generation of nude.
Gen Nude Radiant Lipstick is addictively creamy color with medium coverage and balmy shine. Formulated with natural oils and butters to moisturize, smooth and condition lips, with a subtle vanilla scent.